| What is it? | Who should attend | |
 | Learn advanced ASPEN techniques, hear from industry experts and meet peers. At the ASPEN User Conference, you’ll gain industry insights, learn management strategies and tools to grow your business.The content is very metrics-driven, helping you identify key performance indicators, how to find them using ASPEN and what you can do to move in the right direction. | Department Managers, General Managers and Dealer Principals looking for advanced ASPEN training and information about how to use data to drive better business decisions. |
 | Unlike the ASPEN User Conference, ASPEN University focuses on core training, including the basic functions needed for each department; Parts, Service, Accounting, Sales and Rental. Attendees will learn tips and tricks that help them complete their tasks faster. This training is daily transaction focused, not advanced, management-focused. For advanced topics, roundtables discussions and networking opportunities, please attend the ASPEN User Conference held in Denver in July. | - Any employee who has hands-on, daily use of ASPEN. - New employees who started after ASPEN training was conducted, or those who have switched departments or roles within the organization. - Anyone who has not attended an ASPEN User Conference in the last two years. - Any company that knows it is not taking full advantage of all of ASPEN's capabilities. |
