At Southern Tractor and Outdoors, customer satisfaction isn’t just a goal—it’s the cornerstone of their business philosophy. This steadfast commitment has made them a trusted partner to the diverse communities across Georgia. Whether it’s purchasing equipment for a large-scale farming operation or renting a tool for a weekend home improvement project, Southern Tractor is dedicated… Read more »
Picture this: it’s a Friday afternoon, and you receive a text message from a customer interested in a $200,000 piece of equipment. With no phone call and no in-person meeting, you close the deal by 7 PM that same day. That’s what happened to Dave Shepherd, owner and general manager of Bobcat of Lima in… Read more »
Before Kelly Angelette was the owner of Southern Trailer Works, you could find him sprint car racing on dirt tracks across the southern United States. Frustrated with the lack of custom trailer options available to him, he became a dealer himself in 2000, leveraging his industry knowledge. Working alongside his wife, Jody, they started small,… Read more »
In the first part of our chat with Hilary Demos, R-Equipment’s Financial Controller, she shared the various challenges their dealership encountered in the two months that they were with CDK’s Intellidealer and why they came back to ASPEN. In this second part, Hilary talks about Charter’s ASPEN business management system and how it was able… Read more »
R-Equipment is a family-owned and operated dealership through and through. In 1996, lifelong farmer, Ed Reichling, and his wife, Tammy, founded R-Equipment from their family farm. At the time, they were only selling used equipment, but quickly noticed a niche for bottom hopper commodity trailers in the grain belt of Illinois. They expanded to a… Read more »