How Bobcat of Rockford Integrated ASPEN Into Their Dealership Procedures

Inspired by the chance to have his own business, Mike McElmeel and his partners purchased what was at the time Rock River Bobcat and rebranded to Bobcat of Rockford in 2001. Since then, they’ve served the Wisconsin Illinois state-line area with Bobcat Skid-Steer Loaders, Compact Track Loaders, and more. The family-run dealership has grown its… Read more »

How Hopf Equipment Boosted Their Employee Productivity With ASPEN

Charlie Hopf founded Hopf Equipment in 1974. At 80 years old, he continues to work at the dealership three days a week. His sons, Mike and Glen, have worked at the dealership since they were 10- and 12-years old washing various implements and equipment. Today, the family owned business has three stores that serve the… Read more »

How ASPEN Helped G.C Duke Equipment Solve Problems Strategically and Boost Their Dealerships Success

Seeing an opportunity for growth in the Ontario grounds care industry, Clint and Bonnie Duke acquired distribution rights for several lines of power equipment and founded G.C. Duke Equipment in 1948. Their business grew rapidly carrying equipment that could maintain anything from a homeowner’s backyard to a military base. In 1999, they acquired Jacobsen products and… Read more »

How Crewe Tractor Optimized Business Workflows for Better Customer Engagement

Nestled in the heart of Southside Virginia, Crewe Tractor has been a cornerstone of the community for over 65 years. This family-owned and operated dealership, founded in 1952 by Butch Taylor, has been lovingly passed down through generations. Today, his grandsons, Trey and Parker Taylor, steer the helm, continuing a legacy of trust and quality… Read more »

How Customized Solutions Fueled Southern Tractor’s Expansion Across New Territories

At Southern Tractor and Outdoors, customer satisfaction isn’t just a goal—it’s the cornerstone of their business philosophy. This steadfast commitment has made them a trusted partner to the diverse communities across Georgia. Whether it’s purchasing equipment for a large-scale farming operation or renting a tool for a weekend home improvement project, Southern Tractor is dedicated… Read more »