Would you like to have a 98% open rate on your marketing messages? With text messaging, you can. While many businesses are leveraging text messaging to reinforce customer relationships and pull in more leads, it’s still a largely untapped resource in the dealership industry. But by not using text messaging, you could be missing out… Read more »
Local SEO is – by far – the most impactful digital SEO strategy for golf car distributors and dealerships. Any business that relies on the sale and delivery of vehicles or heavy equipment does its best business close by. However, it takes different distributor/dealer SEO best practices to maximize local search results than it does… Read more »
Dealer principals have a unique role in their company. Not only do they have to oversee just about every department in a dealership, but they also have to make sure those departments are operating at peak efficiency. For a dealer principal to really help their company grow, they’re going to need the right kind of… Read more »
Golf distributors have a lot of responsibilities and tasks to keep track of. They’ve got sales to make, rentals to keep tabs on, equipment to maintain, work orders to manage, schedules to stick to and so much more. And as a dealer principal, it’s primarily your job to make sure that all of these many… Read more »
Fear of the unknown is a basic human instinct – and there’s plenty of potential for blind spots in a growing business. Whatever equipment dealer software you choose should help relieve that fear. That’s exactly what ASPEN has done for Craig Houseknecht, VP of Operations for MTE Turf Equipment Solutions. He says, “With three locations,… Read more »
Proper golf inventory management takes a careful balance of looking ahead, looking back, identifying patterns and allocating warehouse space. Missteps are easy to make unless you have access to robust – and easily accessible – insights driven by real business data. As such, your golf car inventory management software should provide: Smart forecasts Historical trends… Read more »
A robust Parts Department is key to increasing a servicing dealership’s cash flow. This free guide helps you understand how to increase your department’s performance by focusing a few important factors, including: Qualities of a great Parts Manager Understanding and creating Financial Accountability Proper Parts stocking – right part, right time, right place Tracking and… Read more »
A step-by-step guide for choosing business management software. Whether your current system isn’t meeting your needs or you’re selecting a tool for the first time, this guide will walk you through all the aspects to consider when selecting a software package. Including: Which manufacturer & supplier integrations you need Your business’ special needs Processes or… Read more »
Charter Software President Anne Salemo offers industry insights. In the last several weeks, we’ve heard from companies whose dealership management system (DMS) vendor changed their pricing structure resulting in their monthly fees being doubled (in some cases more). These dealerships said their current system wasn’t “worth” that much. It got me thinking, should it really… Read more »
In most dealerships, employees tend to focus on their usual daily business transactions, neglecting the management, marketing or communications capabilities included in your dealership management software. Used effectively, these features can help you grow your business with minimal additional investment. In this white paper you’ll learn: The top Reasons that software users tend to use… Read more »