Use Digitized Flat Rates to Grow Dealership Profit and Service Revenue

Flat Rates offer your dealership the opportunity to increase dealership profit and customer satisfaction. By pricing by the job instead of the number of hours, you can account for the different levels of experience among your service technicians and provide customers with an up-front price they can agree to.  What is a Flat Rate?  A Flat Rate is… Read more »

4 Keys to a Successful Dealer Management System Implementation

A Successful Dealer Management System Implementation makes all the difference in the world in helping your business flourish. The majority of our customers would agree…but the million-dollar question is, “What are the key differentiators that impact an implementation?”

Golf Car Fleet Management: How Fleet Apportionment Affects Finances

So far in this series on Financial Management for Rental we have covered Time Utilization, which tracks units over time to help you monitor trends and compare fleet efficiency during different time periods, and Financial Utilization, which focuses on true amount of revenue each unit earns on an annualized basis. Now that you understand these two metrics and how they… Read more »

Rental Measurements to Live By – Time Utilization

Last week we shared and discussed one of two different types of Rental Utilization KPIs, Financial Utilization.  This time we are going to discuss Time Utilization.  By the end of this article you will not only know how to calculate both Rental Utilization KPIs but also how to use them in conjunction to make better… Read more »

Rental Measurements to Live By – Financial Utilization

If you’re in the equipment rental business, you know business is on the upswing. Industry revenues in the US are growing three times faster than the general economy over the past few years according to the American Rental Association (ARA). This kind of market opportunity also comes with increased competition. That’s why smart business owners… Read more »

Make Your Dealership Parts Department Its Own Profit Center

Making your dealership parts department more profitable is one of a dealership’s top challenges. Using a reliable dealership management system such as Charter Software’s ASPEN can greatly assist you in achieving your parts department’s maximum potential. The dealership parts department is a major part of your dealership’s “bottom line”  profitability, so to ensure total support… Read more »

Your Dealer Management Process Should Involve Tracking Technician Time

Boost profits this season by taking a good look at how your technicians spend their time and use that data to inform your dealer management process! Gauge the Amount of Precious Dollars Lost on Daily Tasks A minimum of 90% of a technician’s day should be billable hours, so any non-revenue generating task they perform… Read more »

3 CRM Cleaning Tips for Dealer Principals

We have discussed the importance of having a clean CRM, but how do you go about CRM cleaning?  Database cleaning is sort of like cleaning your garage. It’s a task that no one wants to do and usually only does it when things are a horrible mess. As we know, in the case of your CRM,… Read more »

3 Reasons Why You Need a Clean CRM

Most businesses today have some sort of CRM (Customer Relationship Management) system, yet a whopping 30% of businesses have no plan in place to update or clean CRM records (source).  Research shows that a thriving business can generate up to 70% more revenue with clean data. Whether your customer data is stored in an excel sheet or you… Read more »

3 Things to Remember When Selling to Millennials

From a Marketer’s perspective, selling to millennials starts the same way selling to other generations does; by understanding who they are and how to be relevant to them rather than how they are different.