At Southern Tractor and Outdoors, customer satisfaction isn’t just a goal—it’s the cornerstone of their business philosophy. This steadfast commitment has made them a trusted partner to the diverse communities across Georgia. Whether it’s purchasing equipment for a large-scale farming operation or renting a tool for a weekend home improvement project, Southern Tractor is dedicated… Read more »
Centennial, Colorado, December 7, 2023 – Charter Software, a leading provider of software solutions for equipment dealerships, has announced the release of ASPEN 23.3.0, a major update to its flagship product. This update brings substantial improvements to the rental module, offering Charter customers unparalleled visibility, flexibility, and precision in managing rental operations. “With the high-interest… Read more »
Our team mixed and mingled with over 145 dealers across North America who joined us for the 2023 User Conference on November 13-15, 2023. This two-and-a-half-day event, set against the backdrop of Florida’s breezy charm, unfolded as a true powerhouse of training, insights, and networking that was tailor-made for dealers. Here’s a look at what… Read more »
When Neil Adams began his modest endeavor to supplement his family’s income through side repairs, little did he know that it would expand into a robust operation known as “Neil’s Small Engine.” With the help of his wife, in their first year alone, they generated $14,000 solely from repairs, establishing a strong foundation for their future… Read more »
Effective communication is the cornerstone of building strong customer relations. Proven Power knows this all too well. With locations conveniently situated in Oconomowoc and Waukesha, WI, Proven Power has always been within reach when its customers needed them most. Recently, they implemented TargetCRM, striving to establish deeper connections and leave lasting impressions on each and… Read more »
Picture this: it’s a Friday afternoon, and you receive a text message from a customer interested in a $200,000 piece of equipment. With no phone call and no in-person meeting, you close the deal by 7 PM that same day. That’s what happened to Dave Shepherd, owner and general manager of Bobcat of Lima in… Read more »
Before Kelly Angelette was the owner of Southern Trailer Works, you could find him sprint car racing on dirt tracks across the southern United States. Frustrated with the lack of custom trailer options available to him, he became a dealer himself in 2000, leveraging his industry knowledge. Working alongside his wife, Jody, they started small,… Read more »
After years of virtual communication, the Charter team was finally able to hit the road and resume in-person customer meetings! Over the past several months, our team set out to meet up with some ASPEN customers to learn firsthand about the goals, values, challenges, and triumphs that are top of mind for dealers in 2022…. Read more »
In the first part of our chat with Hilary Demos, R-Equipment’s Financial Controller, she shared the various challenges their dealership encountered in the two months that they were with CDK’s Intellidealer and why they came back to ASPEN. In this second part, Hilary talks about Charter’s ASPEN business management system and how it was able… Read more »
R-Equipment is a family-owned and operated dealership through and through. In 1996, lifelong farmer, Ed Reichling, and his wife, Tammy, founded R-Equipment from their family farm. At the time, they were only selling used equipment, but quickly noticed a niche for bottom hopper commodity trailers in the grain belt of Illinois. They expanded to a… Read more »